Texas is rapidly emerging as a key hub for e‑commerce growth, retail innovation, and digital marketing leadership. From digital strategy conferences to retail transformation summits, the Lone Star State’s 2026 calendar is packed with opportunities for brand leaders, DTC founders, Shopify entrepreneurs, and e‑commerce professionals to learn, network, and scale.
Here’s your Texas e‑commerce events calendar for 2026, ordered by date:
TechCon SouthWest 2026
When: February 12–13, 2026
Where: Bullock Museum, Austin, TX
Tickets / Pricing: Typically ranges from about $300 to $800+ depending on early‑bird or full‑access options (estimate based on similar innovation conferences).
What to expect: A premier innovation and tech expo covering AI, startups, and growth strategies — valuable for e‑commerce brand builders, digital entrepreneurs, growth teams, and founders aiming to learn from cross‑industry leaders.
Who Should Attend: DTC and Shopify founders, entrepreneurs, tech‑focused brand leaders, digital marketing strategists.
2026 Conexxus Annual Conference
When: January 25–29, 2026
Where: Live! by Loews Arlington, Arlington, TX
Tickets / Pricing: Conference passes typically range $500–$1,200+ depending on membership and access options (industry conference estimate).
What to expect: A long‑standing retail technology gathering focused on convenience retail innovation, retail tech challenges, networking, and sessions on the future of retail operations.
Who Should Attend: Retail technologists, e‑commerce operations leaders, brand innovators, CPG and retail decision makers.
Ecom 20x Summit 2026 – Dallas (Flagship)
When: January 2026 (specific dates TBD)
Where: Dallas, TX
Tickets / Pricing: Pass ranges estimated $99–$499+ for general and VIP access based on comparable regional summit pricing.
What to expect: A dynamic e‑commerce summit with workshops, networking, and strategy sessions focused on scaling e‑commerce performance, conversions, and digital sales — part of a Texas regional series with events also in Houston, Austin, San Antonio, and more.
Who Should Attend: E‑commerce entrepreneurs, growth marketers, brand founders, small business owners, and Shopify experts.
DigiMarCon Texas 2026
When: April 29–30, 2026
Where: Hilton Houston Post Oak, Houston, TX
Tickets / Pricing: Passes typically range $897–$1,497+ for main and premium tiers (reflecting industry conference pricing).
What to expect: One of Texas’s top digital marketing, media, and advertising conferences — packed with insights on digital strategy, AI, MarTech, growth, content and social commerce.
Who Should Attend: E‑commerce leaders, marketing and growth teams, brand executives, digital strategists, and Shopify brand operators.
Retail Innovation & Transformation Assembly 2026
When: May 20-21, 2026
Where: Dallas Marriott Downtown, Dallas, TX
Tickets / Pricing: Typical range $600–$1,200+ for retail industry expos and summits.
What to expect: A conference dedicated to digital retail evolution — covering omnichannel commerce, customer engagement, unified commerce strategy, and modern retail leadership.
Who Should Attend: Retail and e‑commerce executives, brand strategists, operations leaders, digital transformation teams.
Impressions Expo Dallas 2026
When: October 21–24, 2026
Where: Dallas Market Center, Dallas, TX
Tickets / Pricing: Passes often $50–$300+ for trade expo attendees, with exhibitor options higher.
What to expect: A major trade expo combining fashion, accessories, brand merchandising, and retail technology with content tracks and networking — ideal for brands looking to expand product lines, retail relationships, or brand presence.
Who Should Attend: DTC brands, product founders, retail buyers, Shopify sellers, customization and branding professionals.
Final Thoughts
Texas delivers a strong lineup of in-person e‑commerce and retail events in 2026 for DTC, CPG, brand, Shopify, entrepreneur, and brand leader audiences. These gatherings are excellent opportunities to stay on top of e‑commerce strategy, cutting‑edge digital marketing, and retail innovation — all while building connections with peers and partners.
Attending these ecom events will help your brand sharpen its competitive edge, unlock new opportunities, and accelerate growth in an increasingly connected retail landscape.
Looking for more must-attend e-commerce events in the USA? Check them out here