Two months ago we launched Aimerce Agents with one goal in mind: help email marketers stop losing money and time to the hidden inefficiencies inside Klaviyo.

Most brands spend weeks building beautiful flows and campaigns. But in the background, small technical mistakes, outdated filters, and billing oversights can quietly eat away at results and most of all, revenue.

Our first wave of users has made something clear: fixing these issues isn’t just “nice to have.” For many, it’s the fastest ROI they’ll see all year.

The $30,000 wake-up call

A few weeks into launch, one of our users sent us a short support message:

“Can you check this? The numbers sound too high.”

We dug in. The account was being billed $14,000 per month for Klaviyo. Based on their actual usage, they could have been on an $8,000/month plan. That’s a $6,000 gap repeated for over 5 months.

The cause is a very familiar story. A high-volume holiday sale in December triggered Klaviyo’s “auto-upgrade.” After the rush ended, the account never downgraded. Inactive profiles stayed in the active count, inflating the bill month after month.

By the time we ran the numbers, the overspend was roughly $30,000. Enough to hire a part-time team member, upgrade creative, or invest in additional channels.

Billing Protection: built to stop this from happening again

That experience wasn’t unique. We’ve since found similar overspends in dozens of other accounts.

Billing Protection was designed to end the cycle. It:

• Reviews the last 12 months of sending data
• Identifies your actually engaged profiles
• Creates suppression segments for inactive contacts
• Walks you through a plan downgrade in under 3 minutes

This is not just some AI bot like ChatGPT that tells you what to do. It actually does 99% of the work for you. You just click “okay.”

It doesn’t just find the problem. It fixes it immediately.

Beyond billing: the other tools changing how marketers use Klaviyo

While Billing Protection has been the headline-grabber, the rest of the Aimerce Agents toolkit has been working quietly in the background to make email marketing smoother and faster.

New Homepage

Audits, setups, analytics, and billing protection, now all one click away. “Your Content” keeps your flows, segments, and campaigns in view at all times. You can upload your own flows and segments to use anywhere, and if you’re on the agency plan, you can invite team members and share that content with them live.

Bulk Setup

Setting up flows one by one is tedious and error-prone. Bulk Setup lets you create multiple flows and segments at once, cutting hours from onboarding and campaign prep. Upload your favorite flows or segments to “Your Content” once, and your whole team can apply them to any account in bulk within seconds.

Shortcut Entrance

Anyone who’s edited a Klaviyo flow knows the pain of navigating back and forth between emails and the homepage, it can take up to six clicks to get from an email back to the main screen. With Shortcut Entrance, you can pause what you’re doing and jump back to where you left off directly from the Aimerce homepage in a single click.

Analytics

Klaviyo holds back some of the most actionable metrics: active subscriber percentages, average order value, lifetime value, and average repurchase time. Aimerce Agents surfaces these instantly so you can improve flows, tweak offers, and make smarter billing decisions.

For example:

• Create conditional splits in your flows based on your offer’s minimum order value
• Add delays to winback flows based on your brand’s average repurchase time
• Suppress inactive profiles to cut costs on your billing plan

The numbers so far

In just 60 days:

• More than 500 marketers have started using Aimerce Agents
• Many have saved thousands of dollars within days
• Hours of repetitive account work have been eliminated

This is only the beginning.

What’s next

And next up, we’re tackling your biggest rival → Email creation.

We’ve been hearing about this for a long time and pretty much everyone is requesting this feature.

We’re working on making email creation so easy that you’ll spend 70% less time on it, making life easier for Account Managers, Designers, and Copywriters alike.

We’re still in the early stages, but you can expect email creation to be live very soon, so stay tuned.

If you’re running Klaviyo and haven’t reviewed your account in a while, now is the time. The most profitable thing you do this month might not be sending more emails, it might be spending less on the ones you’re already sending.